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Kravets Named CEO of Lancer Skincare

The past Alchemee executive, formerly The Proactiv Company, will drive digital growth.

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By: Lianna Albrizio

Associate Editor

Lancer Skincare, a Beverly Hills-based brand by celebrity dermatologist Dr. Harold Lancer, has appointed Marc Kravets as CEO.    Kravets will oversee the company’s strategic vision, financial stewardship, and robust e-commerce expansion efforts. He brings nearly two decades of global digital marketing experience, having previously served in leadership roles at Alchemee, formerly, The Proactiv Company, Murad and Havas Edge. The Three-Step Regimen That ‘Launched It All’ Leading wit...

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